Athletico Physical Therapy Appoints Michelle Millstone-Shroff to its Board of Directors


Released: October 15, 2021 at 9:00 AM MDT|Updated: 1 hour ago

OAK BROOK, Ill., Oct 15, 2021 / PRNewswire / – Athletico Physical Therapy, a leading provider of orthopedic rehabilitation services, today announced that Michelle (“Meka”) Millstone-Shroff has been appointed to its board of directors with immediate effect.

Meka Millstone-Shroff

Ms. Millstone-Shroff is currently a Senior Advisor at McKinsey & Company, serving as a board member and independent advisor to Public Storage, Party City, Neiman Marcus Group and Nanit. Prior to her advisory role, Ms. Millstone-Shroff was both President and Chief Operating Officer of buybuy Baby, the nation’s leading retailer of infant and toddler products, and Chief Customer Experience Officer of Bed Bath & Beyond, Inc., an omnichannel retailer. Prior to that, she held various senior business development roles at Bed Bath & Beyond, Inc. and began her career at McKinsey & Company with a focus on retail and consumer businesses.

“We are delighted to welcome Meka Millstone-Shroff to our Board of Directors. Her 20+ year career as a leader in established consumer goods companies combined with her energy and passion for the healthcare industry will be a valuable asset to Athletico,” said Ron Rodgers, CEO of Athletico. “Meka’s experience in building retail and consumer brands and its significant expertise in consumer insights and digital customer experience development and customer acquisition and retention strategies will benefit our business as we continue to improve the patient experience.”

Ms. Millstone-Shroff added, “Athletico has built tremendous loyalty among its patients, which is testament to the exceptional care its doctors provide. This is an exciting time to join the company’s board of directors as they expand their clinical network and I look forward to leveraging my customer-centric experience to help Athletico continue to deliver a premium patient experience. “

Ms. Millstone-Shroff holds a Masters of Business Administration with distinction from Harvard Business School, a Bachelor of Science in Strategic Management from Wharton School at University of Pennsylvania, and a Bachelor of Arts in Psychology from University of Pennsylvania.

About Athletico Physiotherapy
Athletico Physical Therapy provides the highest quality orthopedic rehabilitation services to communities, employers and athletes in over 560 locations in 13 states with more than 5,000 employees. Athletico feels obliged to our patients and referring doctors through our patient-oriented focus, a positive work environment, our focus on quality and a high standard of care. Athletico measures patient outcomes and satisfaction and is dedicated to continuous improvement. Athletico became the # 1 workplace in Chicago, “Best Physical Therapy Practice in the Nation” by ADVANCE magazine, Top Workplace in the Nation and recognized as a leader in employee volunteering and charity. Our services include physical and occupational / hand therapy, workers’ injuries, women’s health therapy, concussion and athletic training. For more information or to schedule a free exam in the clinic or online now with our virtual free exams, visit and follow us on Twitter @athletico.

Media contact:
Dana Andreoli
[email protected]

Athletico physiotherapy
Athletico physiotherapy

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SOURCE Athletico Physiotherapy

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